Self ordering machines trending in India making things easy for the consumers.
There was a
time when we ordered food sitting on a table of our favourite restaurant or a
hotel. Sometime standing and waiting long in que. Food menus were written
on a menu book which might not been understand to you because the food has no
visionary attribute. Yeah, it is true that name of the food on a menu if have
no any perfect images then customer really avoid to order the food many times. But
now the scenery have changed totally because many hotels and restaurants even small
food vendors have started giving ‘ self order machine’ to their shops
for the customers who want to see the pictures of the food that how exactly
they look like.
Its even
interesting for the customers who are app friendly and happy to order things
from online.
Big food delivering
chains like Mc Donald’s, Burger King, KFC have installed ‘self order machine’
inside their shops to attract customers and make them easy to access.
The machine provides all the food images with prices which are available in that restaurant. And interestingly shows not to order that food also which are not available at that time. The machine after the whole process allows the customer to pay through all the payment channels which are available right now. Customers will receive the order receipt after ordering food which the customer have to submit near the kitchen counter and will wait for the order to come next to him in a serial number.
After that customer
need to choose his place to sit.
This is a brand strategy to make customers engage inside
their shop or a stall. So that they can stick and busy to their mind to order
the food by themselves. When everything seems correct and easy for the customer, it makes the customer a regular one to visit again and again.
This technology is making the food industry more
powerful and famous. Because currently people love to spend their time on
phones and other gadgets, and this Self order machines are making things more
easy and interesting.